Categorical Information Service
What are your essential sources on the digital struggle entrance?
We’ve got two main struggle rooms functioning in Thiruvananthapuram and Kozhikode. Moreover, every district has miniature struggle rooms. Solely a handful of persons are working in main struggle rooms whereas 1000’s of volunteers are chipping in from inside and out of doors the nation. We’ve got categorised them as visualisers, content material writers, media editors and many others.
What sort of content material is probably going within the final leg of the marketing campaign?
Localised marketing campaign supplies are being appeared into. Tailored campaigns primarily based on the UDF manifesto can be delivered to numerous goal segments like girls, fisherfolk, youth and farmers.
Which social media platforms do Keralites choose when it comes to political content material?
Fb and WhatsApp. These within the age group of 18-30 choose Instagram, however their political leanings swing.
Who’s your essential digital rival, CPM or BJP?
Within the state’s electoral politics, the direct battle is between the Congress and the CPM. The identical applies to the digital platform too.
What’s your limitation in comparison with the LDF and the NDA?
Finances. We’re nowhere close to our rivals in financial allocation for the digital struggle.
